Your business needs attention to survive, and the reason your business still exists is because of the attention it’s getting.Once a business loses attention, it loses the ability to continue serving.
Below are the four ways to get your business the most attention in 2020
You need to gain people’s trust. People don’t buy from who they don’t trust.I saw a sandal online a long time ago, it was on a WhatsApp status, I ordered for it and paid, but when I got, it was not what I saw and now I will never buy from that person again.Building your business and increasing your Brand’s visibility is all about trust.Do people trust your services?Do you have the ability to solve problems without grumble?
HOW CAN YOU GAIN PEOPLES TRUST?
- VALUE – One of the main things I hammer on is giving people value.You can give value through giveaways, talks, hold free lessons.Of course, these things cost you to take money out of your pocket with no money coming in from the consumers, but this helps people trust your business the more.When you are more intentional about adding value to them, they will find a better reason to trust and patronize you.When you give value, give it real.Give value that will touch people’s lives.YouTube consists of billions of videos and all the content creators are giving value because they want your attention. WHERE CAN I GIVE VALUE?
3. SOCIAL MEDIA
If your business is not on social media, you are way behind.More than 75% of the world’s population is on social media, especially Facebook.If you are just starting out, the best way to gain visibility is Social Media and the easiest platform is Facebook.There are so many sites with more than 100 million followers but Facebook makes it very easy for you to reach a large audience within a short period of time.Create a Facebook Page, run ads on your Facebook page, this will help you gain many interested people in your products or services within a short period
HOW CAN MY BUSINESS GET PEOPLE TO KEEP FOLLOWING US?
If you want people to remember you, give value and share volume at least two times a day.You don’t have to write a long post, you just have to talk about the benefits of whatever you are selling without selling it and how it is beneficial to them without selling it.Give yourself a challenge, join communities that are filled with only interested people in your kind of products, feed them with great content daily both in your communities and Facebook wall and page for straight three months, you will be amazed at the attention your business will get.
If you can be intentional about these four points, then you are just one step away from taking your business to the next level.