This is another most asked question after WORK & FAMILY LIFE
I will try my best to break this down as much as I can with bullet points.
Now make no mistake, you can’t achieve this without HUMAN CAPACITY as well as GOOD PROCESS.

1. At Nellies I do not run operations; And for me to be very active ONLINE, I have capable hands (I dare say who are better than me to run my business)My operation manager has over 10yrs experience in building businesses and people, she does it excellently well and Infact she is more popular offline than me 😎

2. I am a starter but a terrible finisher 😒 for me to kill it online and offline I had to draw a SWOT ANALYSIS on me. Me I can give you many ideas to start up stuffs but naaa I am not a good finisher.That is why in my hiring process, I look for finishers People who make sure everything is perfect to the end. My operations and sales manager at Nellies are finishers

3. I am a master delegator! You see, I only do what I best at and delegate the rest. I love to post but I hate to reply DMs 😒I love to create recipes but I hate to be the one to consistently bake it 🤨 So what I did was to get people who can handle those.

4. I follow up like crazy! While I may not like to do the work, I will follow up on those who do so they don’t drop the ball. This has been a skill that has helped me convert sales faster than the average Nigerian business online.

5. I experiment alot; I create content on impulse and post and see what timing and what posting works.That’s why you see me everywhere

6; There are no limits with me; There is nothing like 3 post a day on my pages, I post as the lord leads.

7. I show vulnerability; People like to help so they will come to your aid if you need one.Rather than ask google to tell me what is the difference between perfume oil and fragrance oil I asked you all but somebody else is dying to know but will never ask cos he doesn’t wa t to be called bush

8. I never owe salary and I add incentives to staff; You may think this is a no brainer but there are people who owe badly so staff aren’t motivated to work

9. Some of my staff earn higher than me: no I am not the highest paid in my coy ☹️ cos I don’t do the bulk of the work

10. I cherish relationships; you see me, if I am on your side, you have a loyal person in me. I rather loose millions than spoil a good relationship I have. It’s my relationships that announces me in many places. I can tell you for free how many people have come to know me well (they know me before oh but now they know me better) cos of my dear friend Chioma Ifeanyi-Eze

11. I am a good listener; I don’t just listen, I execute

12: I am innovative and I research alot; I am always willing to pay for information, sometimes I pay for someone’s course or session not because I don’t know it but because I want to pass through their process to be sure mine is still up to date.

13. I believe In delayed gratification: not everything needs to be posted or enjoyed immediately, when the time is ripe you talk about it.
These are all I can remember for now 😊

(c) Naija Brandchick


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